e-Guide Rate Card

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E-Guide Archive

Free, weekly, electronic newsletter with 45,000 opt-in subscribers!

  • Blues fans and blues industry folks stay connected with the blues world by reading weekly entertaining and informative articles, industry news, band tours, Roots Blues Airplay Charts, and festival updates.
  • They can listen to new CD releases and plan their live music experience using the festival calendar.
  • Your banner ad or editorial promotion in the e-Guide is an affordable, effective and immediate way to reach thousands of fans each week.
  • Keep impacting your potential clients with your marketing message to maximize effect.
  • Ads start as low as $27 per week.

Advertising Options & Rates

  • Square Banner 125x125px 12KB, .gif/.jpg $27/ per week, 4 weeks min
  • Double Banner vertical 125x 250px 24KB, .gif/.jpg $42/ per week, 4 weeks min
  • Triple Banner vertical 125x 375px 36KB, .gif/jpg $53/ per week, 4 weeks min
  • Billboard Banner* horizontal 468x 60px 36KB, .gif/jpg $78/ per week, 4 weeks min *for Festivals & Events Only

Design: there is an additional one-time production fee of $35 if we create your banner. Single-frame banners only. No animation.

Editorial Promotions

  • Press releases (festival updates, tour dates, books reviews, etc.) – Text content, 250 words max in word .doc format and 1 .jpeg images and 3 URL links. $85 for one-time announcement.
  • New CD/Song Release – Text content with one CD cover image and 3 URL link, 250 words max in word .doc format plus 1 song in Mp3 format. $85 for one-time announcement.
  • Video Promotion –  Video Link (provided by customer) plus text content with 250 words max in word .doc. $95 for one-time announcement. Or we can host your video and supply link — $40 service fee.





RBA Publishing & Publicity, 2150 Western Ave, Arcata, CA 95521

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